The Mansfield Sales Blog

New Sales Process – The Key to Scaling Sales Beyond a Founder

In a company's early stages, the heavy lifting of sales often falls to the founder and core team. They step into multiple roles, from finding opportunities to qualifying leads to managing the customer after the sale. Driven by passion for the product and vision for the company, founders often enjoy astronomically high conversion rates—thriving on their deep expertise and experience to close deals.

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