The Mansfield Sales Blog

Four Best Practices That Guarantee B2B Telemarketing Success

Sales and marketing are constantly evolving, but the truth remains: to generate pipeline, you still have to pick up the phone. In the digital age, businesses must go beyond face-to-face meetings to achieve their sales growth targets.

Sales Operations: A CEO's Secret Weapon for Doubling Sales Growth

Over 40 years ago, Xerox established the world's first sales operations unit: a dedicated team to help salespeople sell faster, better and more efficiently. Their job? To take on activities such as forecasting, sales planning and territory design. Or in group leader J. Patrick Kelly’s words, “all the nasty number things that you don’t want to do, but need to do to make a great sales force.”

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